Privacy Notice – Customers

Ultimate Home Comfort (UHC) is committed to complying with the General Data Protection Regulation and the Data Protection Act 2018, once enacted. Looking after the personal information you share with us is very important, and we want you to be confident that your personal data is kept safely and securely and to understand how we use it to offer you a better and more personalised taxi hiring experience with us.

We have published this notice to help you understand


  • how and why UHC collects information from you;
  • who we share your information with, why and on what basis;and
  • what your rights are.



If we make changes to this notice we will notify you by updating it on our website. UHC will be what is known as the ‘Data Controller’ of the personal data you provide to us, and we will sometimes refer to ourselves in this notice as “we” or “us”. By Data Controller, this means UHC determines the purposes and way in which any personal data are, or will be, processed.

Should you need to contact us please write to:
Data Protection Officer, Comfort Touch PVT. LTD., UNIT 6, 3 Peel Lane, Manchester, M8 8RJ, United Kingdom
or via socialmedia@ultimatehomecomfort.co.uk quoting Security and Privacy Enquiry.

This privacy notice was last updated on 25th October 2019.


What information we collect when you book?

When you buy any product from us, you are entering into a contract with us. We will ask you to provide some personal information such as:


  • full name
  • contact numbers
  • email address, and
  • or may be Paypal, or cards details.

How do we use your information?

Data Protection says that we are allowed to use and share your personal data only where we have a proper reason to do so. The law says we must have one or more of these reasons and these are:

Name & Contact : Name is taken for the purpose to attention you on your parcel and contact no. is used in case of need to contact you till completion of order or later in case of any details/complaint to discuss.

Email Address : We use your email address to send you promotional offers. You can ask us to remove you from list any time.

Payment Details : At the time of payment you will be transferred to Paypal secure channel, where if you use paypal account then you will be asked for your email address associated with paypal, or you can proceed with card payment, in case of card payment you will be asked for card details. Your email and card details will be kept secure with Paypal. We cannot access your card details or paypal details. For further details you can check with Paypal.

Consent – where you agree to us, using your information in this way e.g. for storing your bank account details.
Legitimate Interests – this means the interests of UHC in managing our business to allow us to provide you with the best service in the most secure and appropriate way.
Legal Obligation – where there is statutory or other legal requirement to share the information e.g. when we have to share your information for law enforcement purposes.

Here is a list of the ways that we may use your personal information, and which of the reasons described above we rely on to do so. Where we list legitimate interests as a reason, we also describe below what we believe these legitimate interests are.

What We Use Your Personal Information For Our Reasons (Legal Basis) Our Explanation Of UHC’s Legitimate Interests
Set up your UHC account Legitimate interest Process efficiency in dealing with such activity.
Storing bank accounts Consent N/A
Process your bookings Fulfilling a contract N/A
Notify you of your booking status. Legitimate interests Process efficiency in dealing with such activity, and to make improvements to our services.
To detect, investigate and report financial crime (e.g. Fraud) Legal Obligation / legitimate interests Developing and improving how we deal with financial crime. Complying with any legal obligation placed on us by regulators such as the FCA. Complying with any regulations that apply to us. Process efficiency in dealing with such activity, and to make service and process improvements.
Undertake website personalisation and administration. Legitimate interests Developing services, applications and designs that attract and retain customers. Improving customer interaction with our site. Defining types of customers for new services.
Marketing communications to inform you of special offers, and promotions. Provide you with online advertising. Legitimate interests Developing services, applications and designs that attract and retain customers. Improving customer interaction with our sites.
Notifying you about enhancements to our services, such as changes to the website and new services that may be of interest to you. Legitimate interests Developing services, applications and designs that attract and retain customers. Improving customer interaction with our sites.
Contact you to undertake customer satisfaction surveys, invite you to provide service reviews or for market research. Legitimate interests Developing services, applications and designs that attract and retain customers. Improving customer interaction with our sites.
Maintaining network and data security Legitimate interests To maintain the security of our network this in turns helps us to maintain the safety and confidentiality of your information.
Demand forecasting, management information and research Legitimate interests We use information about taxi hiring habits, services bought and frequency of hiring, to help us to respond to demand, ensure the right service get to the right areas and to help us plan our services.

Who we share your information with and why

UHC works with a number of trusted agencies and drivers in order to provide you the high quality service you expect from us such as credit reference agencies, fraud prevention agencies, drivers who visit you to give transportation service and market research companies amongst others.
Some examples of the categories of third parties with whom we share your data are:

IT Companies
GTC works with business who support our website and other business systems.

Marketing Companies and Online Advertising
We work with marketing companies who help us manage our electronic communications with you or carry out surveys and product reviews on our behalf.

We use technologies such as cookies within digital marketing networks, ad exchanges and social media networks such as Facebook’s Custom Audience to get relevant marketing messages across to you. These messages may appear when you are on other websites or apps. GTC online advertising is intended to help you find what you are looking for and keep you up to date with news of updated services, offers and promotions by UHC. The online advertising you see will be based on any information we may have about you and your visit to the UHC website or app such as services you have looked at, search history or ads you have previously clicked on.

Payment processing
UHC works with trusted third party payment processing providers in order to securely take and manage payments.

Credit Reference Agencies
When you apply for new account with us we will make searches about you with credit reference agencies. We do this to make sure customers who apply for credit accounts are able to manage the level of credit offered and not committing fraud by providing false or inaccurate information.

In order to process your application we will supply your personal information to credit reference agencies (CRA’s) and they will give us information about you, such as your financial history. We do this to assess your credit worthiness and service suitability, check your identity, manage your account, trace, recover debts, and prevent criminal activity.

We will also continue to exchange information about you with the CRAs on an ongoing basis, including about your settled accounts and any debts not fully repaid on time. CRAs will share your information with other organisations. Your data will be linked to the data of your spouse, any joint applicants or other financial associates.

The identities of the CRAs, and the ways in which they use and share personal information, are explained in more detail at

Experian Credit Reference Agency Information Notice
Call Credit Credit Reference Agency Information Notice
Equifax Credit Reference Agency Information Notice

Debt recovery and fraud prevention services Before we provide services or financing to you, we undertake checks for the purposes of preventing fraud and money laundering, and to verify your identity. These checks require us to process personal data about you.

The personal data you have provided, we have collected from you, or we have received from third parties will be used to prevent fraud and money laundering, and to verify your identity.

Details of the personal information that will be processed include, for example: name, address, date of birth, contact details, financial information, employment details, device identifiers including IP address.

We and fraud prevention agencies may also enable law enforcement agencies to access and use your personal data to detect, investigate and prevent crime.

We process your personal data on the basis that we have a legitimate interest in preventing fraud and money laundering, and to verify identity, in order to protect our business and to comply with laws that apply to us. Such processing is also a contractual requirement of the services or financing you have requested.

Fraud prevention agencies can hold your personal data for different periods of time, and if you are considered to pose a fraud or money laundering risk, your data can be held for up to six years.

Consequences of Processing
If we, or a fraud prevention agency, determine that you pose a fraud or money laundering risk, we may refuse to provide the services or we may stop providing existing services to you.

A record of any fraud or money laundering risk will be retained by the fraud prevention agencies, and may result in others refusing to provide services, financing or employment to you. If you have any questions about this, please contact us on the details above. Data Transfers
Whenever fraud prevention agencies transfer your personal data outside of the European Economic Area, they impose contractual obligations on the recipients of that data to protect your personal data to the standard required in the European Economic Area. They may also require the recipient to subscribe to ‘international frameworks’ intended to enable secure data sharing.

Your Rights
Your personal data is protected by legal rights, which include your rights to object to our processing of your personal data; request that your personal data is erased or corrected; request access to your personal data.

For more information or to exercise your data protection rights, please contact us using the contact details above. You also have a right to complain to the Information Commissioner’s Office, which regulates the processing of personal data.

Keeping in touch with you

We want to keep you up to date with information about new ranges, special offers and improvements to our website. When you set your account up, we will ask you if you want to receive this type of marketing information.

UHC will not share your information with companies outside of UHC for their marketing purposes.

If you decide, you do not want to receive this marketing information you can request that we stop by writing to the Data Protection Officer at the address provided above, emailing socialmedia@ultimatehomecomfort.co.uk.

You may continue to receive mailings for a short period while your request is dealt with.

How long we keep your information

If we collect your personal information, the length of time we retain it is determined by several factors including the purpose for which we use that information and our obligations under other laws.

We may need your personal information to establish, bring or defend legal claims. For this purpose, we will always retain your personal information for 7 years after the date it is no longer needed by us for any of the purposes listed under How we use your information above. The only exceptions to this are where:

  • the law requires us to hold your personal information for a longer period, or delete it sooner;
  • you exercise your right to have the information erased (where it applies) and we do not need to hold it in connection with any of the reasons permitted or required under the law;
  • we bring or defend a legal claim or other proceedings during the period we retain your personal information, in which case we will retain your personal information until those proceedings have concluded and no further appeals are possible; or
  • in limited cases, existing or future law or a court or regulator requires us to keep your personal information for a longer or shorter period.

What are your rights

You are entitled to request the following from GTC, these are called your Data Subject Rights and there is more information on these on the Information Commissioners website www.ico.org.uk


  • Right of access – to request access to your personal information and information about how we process it
  • Right to rectification –to have your personal information corrected if it is inaccurate and to have incomplete personal information completed
  • Right to erasure (also known as the Right to be Forgotten) – to have your personal information erased. Send us email at socialmedia@ultimatehomecomfort.co.uk
  • Right to restriction of processing – to restrict processing of your personal information
  • Right to data portability – to electronically move, copy or transfer your personal information in a standard form
  • Right to object – to object to processing of your personal information
  • Rights with regards to automated individual decision making, including profiling – rights relating to automated decision making, including profiling

If you have any general questions about your rights or want to exercise your rights please contact socialmedia@ultimatehomecomfort.co.uk


Cookie Notice

This notice is designed to help you understand what cookies are, how UHC uses them and the choices you have regarding their use.

By continuing to use www.ultimatehomecomfort.co.uk the “Site”, you are agreeing to our use of cookies in the manner described in this notice.

What are cookies?

Cookies are small text files that are stored on your browser or the hard drive of your computer or other device when you visit the Site, this allows the Site to recognise you as a user either for the duration of your visit (using a ‘session cookie’) or for repeat visits ( a ‘persistent cookie’). They are not harmful and do not contain any information such as your home address, date of birth or credit card details.

The cookies we use fall into four broad types:

Strictly Necessary Cookies
These cookies are essential in helping you to move around our Site and use its features, such as accessing secure areas of the website. Without these cookies, services you have asked for, such as setting up an account cannot be provided. These cookies do not gather information about you that could be used for marketing or remembering where you’ve been on the internet.

Analytical/Performance Cookies
In order to keep the Site, its services and products relevant, easy to use and up-to-date, we use web analytics services to help us understand how people use our Site. For example, we can see which parts of the Site are most popular, identify when errors occur, and test different versions of a page or feature to see which one works best.

Functionality Cookies
These cookies allow websites and applications to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. The information these cookies collect is usually anonymised which means we can’t identify you personally. They do not gather any information about you that could be used for selling advertising or remembering where you’ve been on the internet, but do help with serving advertising.

Targeting Cookies
We also use cookies to assist in targeted advertising. Although these cookies can track your visits around the web they don’t know who you are. Even if you sign in to your UHC account, the data is not linked to your profile. Without these cookies, online advertisements you encounter will be less relevant to you and your interests. We also use them to measure the effectiveness of our marketing communications, for example by telling us if you have opened a marketing email that we have sent you.

If you would like more information on any of these types of Cookies, including how to opt-out, please visit www.youronlinechoices.com


What do we use Cookies for?

They enable you to transact whilst other non-essential cookies enable us to give you and enhanced, personalised web experience and determine relevant services to show you.


  • To personalise and improve your customer experience.
  • To recognise the device that you are using.
  • To record the areas of the Site that you have visited, services you have viewed and time spent browsing, as well as the services you purchased. UHC uses this information to help make the website more user friendly, develop our Site design and to continuously improve the quality of the service we provide.
  • To distribute visitors to our Site evenly across platforms to ensure the content is served at the fastest possible speed.
  • For re-marketing purposes to determine relevant related services to show you when you’re browsing on other selected websites. These cookies can be associated with services provided by a third party such as an advertising network.
  • We also offer you the facility to share your experience on our Site through social media sites such as Facebook and Twitter. By using these features, you are consenting to allow cookies from these providers. More information about how these providers use cookies can be found at their websites. By using these features, you are consenting to allow cookies from these providers. More information about how these providers use cookies can be found on their websites.

Cookies are an essential part of how our Site works, as they remember certain information about a visitor.

UHC uses its own 1st party cookies these are placed there and used solely by UHC. We use the Facebook Pixel, which uses both 1st Party and 3rd party cookies, as well as other Third-Party cookies (these are placed there by the third parties we work with, listed below).

Are cookies safe?

Yes. The information stored in cookies is safe and anonymous to any external third party, and your account security is never compromised. You can find more information about cookies at http://www.allaboutcookies.org and www.youronlinechoices.com.

For a video about cookies visit https://www.google.com/intl/en-GB/policies/technologies/cookies/


Can I turn off cookies?

Yes – but if you choose not to allow the use of cookies, your experience of our Site will be limited and many integral aspects of the Site accessing your account, will not work at all.

To change your cookie settings, or if you want to be notified each time a cookie is about to be used, you should amend the settings provided in your web browser to prevent us from storing cookies on your computer hard drive.

For information on how to disable cookies, please consult the “Help” tab of your browser via the menu bar.

Opting Out

Website visitors who don’t want their data used by Google Analytics can install the Google Analytics opt-out browser add-on. To opt-out of Analytics for the web, visit the Google Analytics opt-out page and install the add-on for your browser. Learn more about the opt-out and how to properly install the browser add-on here. Visitors can also opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings This Cookie Notice was last updated on 9th November 2018 and further changes will be communicated by updating this notice.

Contact

Should you need to contact us please write to:
Data Protection Officer, ULTIMATE HOME COMFORT UNIT 6, 3 Peel Lane, Manchester, M8 8RJ, UK
or via socialmedia@ultimatehomecomfort.co.uk quoting Security and Privacy Enquiry.